Zena Hassoun, M.S.
About Zena Hassoun, M.S.
Zena Hassoun, M.S., is a Senior Content Specialist in SEO at PlushCare, where she has worked since 2022. She has a background in health and wellness, having authored a cookbook and founded a platform focused on plant-based recipes, and she advocates for the role of nutrition in mental health.
Current Role at PlushCare
Zena Hassoun serves as the Senior Content Specialist, SEO at PlushCare, a position she has held since 2022. In this role, she focuses on optimizing content to improve search engine visibility and enhance user engagement. Her work contributes to the overall digital marketing strategy of the organization, which is based in San Francisco, California.
Previous Experience in Content Creation
Before her current position, Zena worked at PlushCare as an SEO Content Writer from 2021 to 2022 and later as an SEO Content Specialist for nine months in 2022. Her experience in these roles involved creating and optimizing content to align with SEO best practices, thereby improving the online presence of the company.
Educational Background
Zena Hassoun earned her Master of Science in Medical Clinical Sciences from Touro University California, completing her studies from 2018 to 2019. She also holds a Bachelor's degree in Linguistics and Psychology from the University of California, Davis, which she obtained between 2011 and 2016. This educational background supports her expertise in content creation and SEO.
Cookbook Author and Wellness Advocate
In 2020, Zena authored and published a cookbook titled 'Vegan is Delicious,' which features over 55 original recipes. She also founded Zen and Zaatar, a platform dedicated to promoting health and wellness through plant-based recipes. Her advocacy emphasizes the connection between nutrition and mental health.
Skills and Technical Proficiencies
Zena possesses a range of skills that enhance her content creation capabilities. She is experienced in photography and videography, which she utilizes to create engaging visual content. Additionally, she is proficient in social media marketing and has technical skills in WordPress, HTML, Adobe Photoshop, and Adobe Premiere Pro.