Alexander Unger
About Alexander Unger
Alexander Unger is a Senior Manager of Search Engine Marketing at PMG, where he has worked since 2022. He has extensive experience in digital marketing, having previously held positions at TRG, Indeed.com, and TrendKite.
Current Role at PMG
Alexander Unger serves as the Senior Manager of Search Engine Marketing (SEM) at PMG, a position he has held since 2022. In this role, he focuses on enhancing digital marketing strategies through the use of PMG's proprietary marketing intelligence platform, Alli. His responsibilities include executing creative strategies across various channels, such as brand media, search, programmatic, and paid social. Unger is committed to improving user experiences and contributing to the overall effectiveness of PMG's marketing initiatives.
Previous Experience in SEM
Prior to his current position, Unger worked at TRG as the Associate Director of Media Strategy, Paid Search from 2017 to 2022. During his five years in this role, he developed and implemented SEM strategies that contributed to the company's growth. Before TRG, he held positions as an Account Executive at TrendKite and Indeed.com, where he gained valuable insights into client management and digital marketing.
Educational Background
Unger earned his Bachelor's Degree in Advertising from The University of Texas at Austin, completing his studies at the College of Communication from 2011 to 2015. His education provided him with a solid foundation in marketing principles, which he has applied throughout his career in various roles related to search engine marketing and media strategy.
Contributions to Company Culture
At PMG, Unger actively contributes to a culture of belonging, diversity, and inclusion. His efforts align with PMG's recognition as one of Ad Age’s Best Places to Work. He is involved in initiatives that promote a supportive work environment, reflecting the company's commitment to continuous improvement and ethical practices.
Early Career Experience
Unger began his professional journey with various roles that laid the groundwork for his career in marketing. He worked as a Sales Intern at McKesson in 2014 and held sales associate positions at Greystar and Satellite Country. These early experiences provided him with essential skills in sales and client relations, which he later leveraged in his marketing roles.