Alyssa Zamora
About Alyssa Zamora
Alyssa Zamora is a Client Strategy Coordinator at PMG in Dallas, Texas, with a background in marketing and merchandising. She has experience in various roles, including digital marketing and community outreach, and holds a Bachelor of Business Administration from Texas McCombs School of Business.
Work at PMG
Alyssa Zamora currently serves as a Client Strategy Coordinator at PMG, a position she has held since 2023. In this role, she focuses on developing strategies that align client objectives with market opportunities. Her work involves analyzing consumer behavior and market trends to enhance client engagement and product offerings.
Previous Experience
Before joining PMG, Alyssa Zamora worked at The Scion Group as an Experience Team Member for 10 months in 2021. She also held a Digital Marketing Intern position at the Department of Computer Science at The University of Texas at Austin for 3 months in 2022. Additionally, she was a Campus Team Member for Community and Partnership Outreach at Victoria's Secret Pink from 2020 to 2021 and completed a Merchandising Internship at Abercrombie & Fitch Co. for 2 months in 2022.
Education and Expertise
Alyssa Zamora earned her Bachelor of Business Administration (BBA) in Marketing from the Texas McCombs School of Business, where she studied from 2019 to 2023. She also completed a minor in Communication Studies. Her academic background equips her with a strong foundation in both marketing strategies and communication skills.
Skills and Interests
Alyssa Zamora has a passion for both the analytical and creative aspects of marketing and merchandising. She enjoys bringing products to life by understanding consumer mindsets. In her free time, she engages in activities such as lifting, bowling, and exploring new restaurants, reflecting her diverse interests and active lifestyle.