Amanda (Lisak) Elmore
About Amanda (Lisak) Elmore
Amanda (Lisak) Elmore serves as the Client Strategy Senior Director at PMG, where she focuses on first-to-market opportunities in media strategy. With a background in academia and extensive experience leading client strategies for major brands, she is recognized for her collaborative leadership style and expertise in media optimization.
Current Role at PMG
Amanda Elmore serves as the Client Strategy Senior Director at PMG, a position she has held since 2023. In this role, she specializes in identifying first-to-market opportunities and implementing innovative media strategies. Her forward-thinking approach contributes to the development of effective client strategies that align with the goals of major brands.
Previous Experience at PMG
Prior to her current role, Amanda worked at PMG as Client Strategy Director from 2018 to 2023 and as Global Account Supervisor from 2016 to 2018. During her tenure, she led client strategy for notable brands such as Bose, Athleta, Banana Republic, and Visit Fort Worth. Her experience at PMG has been characterized by a focus on building high-performance teams and fostering collaboration.
Academic Background
Amanda Elmore studied at Texas Christian University, where she attended the M.J. Neeley School of Business. She earned a Bachelor of Arts degree with a focus on Marketing and Fashion Merchandising. Additionally, she served as an Adjunct Professor at Texas Christian University from 2022 to 2023, contributing to the education of students in Fort Worth, Texas.
Career Progression and Roles
Amanda's career began at iProspect, where she held various positions from 2010 to 2016, including Digital Marketing Coordinator, Display Media Specialist, Senior Account Manager, and Account Leader. She also gained experience as a Marketing Intern at AmerisourceBergen and as an intern at The Dealey Group. This diverse background has equipped her with strong skills in media optimization and strategic planning.
Recognition in the Advertising Industry
In 2019, Amanda was nominated for the Ad2Dallas 32 Under 32 award, which recognizes young professionals making significant contributions to the advertising industry. This nomination highlights her impact and dedication to her field, as well as her ability to drive results and foster teamwork.