Claire Williams
About Claire Williams
Claire Williams serves as an SEM Coordinator at PMG Digital Agency in Dallas, Texas, where she has worked since 2021. With a background in business analytics and marketing, she has held various roles in logistics, data analysis, and marketing operations throughout her career.
Current Role at PMG Digital Agency
Claire Williams serves as the SEM Coordinator at PMG Digital Agency, a position she has held since 2021. In this role, she focuses on search engine marketing strategies, utilizing her analytical skills to enhance client campaigns. Her work involves optimizing digital marketing efforts to drive measurable results for clients in the competitive landscape of digital advertising. Based in Dallas, Texas, she contributes to the agency's mission of delivering data-driven marketing solutions.
Previous Experience at JCPenney
Prior to her current role, Claire worked as a Business Analyst at JCPenney from 2019 to 2020. During her 11-month tenure in Plano, Texas, she analyzed business processes and contributed to operational improvements. This experience provided her with insights into retail operations and consumer behavior, which she later applied in her marketing roles.
Educational Background in Business Analytics
Claire holds a Master's degree in Business Analytics from Southern Methodist University, which she completed in 2021. This advanced education equipped her with the skills to analyze complex data sets and derive actionable insights. Additionally, she earned two Bachelor's degrees from the University of Arkansas in Marketing and Apparel Merchandising and Product Development, further solidifying her expertise in both marketing and consumer behavior.
Internship Experience in Marketing and Logistics
Claire's internship experiences include a Summer Marketing Operations Internship at fab'rik in 2018 and a Logistics Internship at Transplace in 2017. These roles allowed her to gain practical knowledge in marketing operations and logistics management. She also interned as a Data Analyst at Behavioral Health Group in 2021, where she applied her analytical skills to support data-driven decision-making.
Skills and Interests
Claire possesses a diverse skill set that encompasses logistics, allocation, planning, marketing, and merchandising. She has a strong interest in leveraging her analytical and problem-solving abilities to translate technical data into actionable insights. Her passion for data, consumers, and marketing drives her commitment to achieving results for clients, and she actively seeks opportunities to expand her knowledge and skills.