Dani Lee
About Dani Lee
Dani Lee is a Programmatic Media Coordinator at PMG Digital Agency in Dallas, Texas, with a background in marketing and consumer behavior. She holds a Bachelor of Business Administration from Southern Methodist University, where she studied marketing and completed internships in various marketing roles.
Work at PMG
Dani Lee serves as a Programmatic Media Coordinator at PMG Digital Agency, a role she has held since 2021. Based in Dallas, Texas, she has accumulated three years of experience in programmatic media. In this position, she focuses on optimizing digital advertising strategies and managing programmatic campaigns. Her work contributes to the agency's efforts in enhancing client visibility and engagement through targeted media solutions.
Education and Expertise
Dani Lee studied at Southern Methodist University, specifically at the Cox School of Business, where she earned a Bachelor of Business Administration (BBA) with a major in marketing and a double minor in sociology and psychology. Her education spanned from 2017 to 2021, during which she developed a strong foundation in marketing principles and consumer behavior analysis.
Background
Originally from Los Angeles, California, Dani Lee has gained diverse experience in marketing through various internships. In 2020, she worked as a Marketing Intern at Southern Methodist University for two months, where she contributed to marketing initiatives. Additionally, she interned at Twenty Fifty Capital in Charleston, South Carolina, for two months, further enhancing her marketing skills. Earlier in 2019, she held a position as a Global Data Collections Intern at LRW in the Greater Los Angeles Area.
Marketing Experience
Dani Lee has developed expertise in marketing research, social media marketing, and digital content creation. Her internships provided her with practical experience in these areas, allowing her to apply academic knowledge to real-world marketing challenges. She strives to expand her understanding of consumer behavior, which is a key focus in her professional development.