Jessica Treviño (Jt)
About Jessica Treviño (Jt)
Jessica Treviño is a Paid Social Senior Associate at PMG, where she manages paid social media campaigns for Old Navy in the US and Canada. She has a diverse background in digital marketing, having held various roles in companies such as The Dealey Group, Alani Nutrition, and Wpromote.
Work at PMG
Jessica Treviño currently holds the position of Paid Social Senior Associate at PMG, where she has been employed since 2024. In this role, she manages paid social media campaigns for Old Navy across both the US and Canada. She contributes to a company culture recognized among Ad Age’s Best Places to Work and is part of a team that utilizes a proprietary marketing intelligence platform called Alli to enhance digital strategies. Her work emphasizes creating digital strategies that promote diversity, inclusion, and belonging within the organization.
Previous Experience in Digital Marketing
Before joining PMG, Jessica Treviño accumulated extensive experience in digital marketing across various roles. She served as a Paid Media Specialist at multiple companies, including Alani Nutrition, Congo Brands, and PRIME, all in 2023. Additionally, she worked as a Digital Marketing Manager at Wpromote from 2020 to 2022, where she focused on emerging digital strategies. Her earlier roles included positions at The Dealey Group and Joe Hall Roofing & Contracting, where she gained foundational skills in social and digital media.
Education and Expertise
Jessica Treviño studied Public Relations at The University of Texas at Arlington, where she earned a Bachelor of Arts degree. Her education also includes time at Texas State University and Texas Tech University. This academic background has equipped her with the knowledge and skills necessary for her roles in marketing and communications, particularly in digital media and social strategies.
Background in Marketing and Communications
Jessica Treviño has a diverse background in marketing and communications, beginning her career with internships and roles that laid the groundwork for her expertise. She worked as a UTA Comm Ambassador at The University of Texas at Arlington and completed internships at Wpromote and Brinker International. Her early experiences included a shift leader role at Palm Beach Tan, where she developed leadership and customer service skills that have contributed to her professional growth.