Madelena Gatto
About Madelena Gatto
Madelena Gatto is the Director of Client Strategy at PMG, where she has worked since 2023. She has previous experience in client strategy and media planning roles at GroupM, Essence, and PMG, and holds a degree in Broadcasting and Mass Communication from SUNY Oswego.
Current Role at PMG
Madelena Gatto currently serves as the Director of Client Strategy at PMG. She has held this position since 2023, contributing to the company's strategic direction and client engagement efforts. Her role involves overseeing client relationships and ensuring that strategies align with client objectives. Gatto's experience in client strategy positions her to effectively lead initiatives that enhance client satisfaction and drive business growth.
Previous Experience at GroupM
Before her current role, Gatto worked at GroupM as an Assistant Media Planner from 2016 to 2017. During her 11-month tenure in New York City, she supported media planning efforts, gaining valuable insights into the media landscape. This role provided her with foundational experience in media strategy and client collaboration.
Experience at Essence
Gatto was employed at Essence as a Media Planner from 2017 to 2018. In this role, she focused on developing media plans that aligned with client goals. Her work in the Greater New York City Area allowed her to further refine her skills in media strategy and client service.
Education in Broadcasting and Mass Communication
Madelena Gatto studied at SUNY Oswego, where she earned a degree in Broadcasting and Mass Communication. Her studies spanned from 2012 to 2016, equipping her with knowledge and skills relevant to media and communication. This educational background supports her professional endeavors in client strategy and media planning.
Early Career at Solved Social Media
Gatto began her career as a Marketing Intern at Solved Social Media in 2016. During her 3-month internship, she gained practical experience in marketing strategies and social media management. This early role contributed to her understanding of digital marketing and client engagement.