Madison Mingus
About Madison Mingus
Madison Mingus serves as a B2B Client Strategy Coordinator at PMG Digital Agency, where she optimizes SEM performance for lead generation. With a background in digital marketing and experience across several roles, she has developed expertise in managing brand media partnerships and project coordination.
Work at PMG
Madison Mingus serves as a B2B Client Strategy Coordinator at PMG Digital Agency, a position she has held since 2021. In this role, she focuses on optimizing SEM performance specifically for lead generation efforts across B2B clients. Her responsibilities include managing brand media partnerships and coordinating project scope. Additionally, she facilitates monthly forecasting and billing across various media channels, ensuring that client needs are met efficiently.
Previous Experience
Prior to her current role at PMG, Madison Mingus gained valuable experience in various marketing positions. She worked as a Product Marketing Associate at Best Company from 2019 to 2021 in the Provo, Utah Area. Before that, she was a Digital Marketing Account Assistant at Y Digital Agency in 2020 for nine months. Madison also completed a marketing internship at Ihiji in 2016 for two months. Her early experience includes working as a Videographer & Graphic Designer at Brigham Young University - College of Nursing from 2015 to 2016.
Education and Expertise
Madison Mingus studied at Brigham Young University, where she focused on Digital Marketing and achieved a degree in Communications. Her education spanned from 2015 to 2020, providing her with a solid foundation in marketing principles and strategies. This academic background supports her current role in optimizing SEM performance and managing client strategies.
Background
Madison Mingus has a diverse background in marketing and client strategy, with experience in both B2B and B2C environments. She has worked in various capacities, including digital marketing, product marketing, and graphic design. Her career began with a role as a marketing intern, and she has progressively taken on more responsibility in her subsequent positions, demonstrating her growth in the field.