Odette Berrios
About Odette Berrios
Odette Berrios is a Brand Media Senior Associate at PMG, where she has worked since 2023 in the Dallas-Fort Worth Metroplex. With a strong background in marketing and media management, she has developed strategies for various brands and is fully bilingual.
Work at PMG
Odette Berrios has been employed at PMG as a Brand Media Senior Associate since 2023. In this role, she focuses on developing and implementing brand media strategies within the Dallas-Fort Worth Metroplex. Her responsibilities include refining customer journeys to enhance customer experience and satisfaction, which reflects her commitment to achieving outstanding performance in brand media.
Education and Expertise
Odette Berrios holds a Master of Business Administration (MBA) in Marketing from the University of Phoenix, which she completed from 2001 to 2005. She also earned a Bachelor of Business Administration (BBA) in Communications-Advertising from Universidad del Sagrado Corazón, studying from 1994 to 2000. Additionally, she obtained a Certificate in Online Marketing from the Art Institute of Pittsburgh, completing her studies from 2013 to 2014. Her educational background supports her expertise in marketing and media strategies.
Background
Before joining PMG, Odette Berrios accumulated diverse experience across various marketing roles. She worked as a Marketing Business Analyst at DIRECTV from 2011 to 2014 and served as a Brand Manager at SAJO//McCANN from 2014 to 2016. Following her time at SAJO//McCANN, she operated as a freelance Band & Media Manager from 2016 to 2018 in Puerto Rico. She then held the position of Media Planner at Zenith from 2018 to 2021, before becoming a Senior Marketing Strategist at GEICO from 2021 to 2022.
Achievements
Throughout her career, Odette Berrios has developed marketing and media strategies for both local and global brands. Her work has demonstrated versatility in addressing diverse market needs. Additionally, she has refined customer journeys that resulted in enhanced customer experience and satisfaction, indicating her focus on effective marketing practices. As a fully bilingual professional, she has improved communication and marketing strategies across different language-speaking markets.