Riley Scott
About Riley Scott
Riley Scott is a Social Media Coordinator at PMG Digital Agency in New York, having previously held roles in communications and marketing at various organizations. Scott graduated from The University of Texas at Austin with a degree in Advertising and a minor in Business Foundations.
Current Role at PMG Digital Agency
Riley Scott serves as a Social Media Coordinator at PMG Digital Agency, a position held since 2021. In this role, Scott is responsible for managing social media strategies and campaigns, leveraging digital platforms to enhance brand visibility and engagement. The agency is known for its innovative approach to digital marketing, and Scott contributes to this mission through effective communication and content creation.
Previous Experience in Communications and Marketing
Prior to joining PMG, Riley Scott gained experience in various roles related to communications and marketing. Scott worked as a Communications Assistant at Phoenix Capital Partners, Ltd. for two months in 2016. In 2020, Scott completed a Marketing & Community Management Internship at Travelstride for one month and served as an Account Management Intern at 3Headed Monster for eight months. These positions provided foundational skills in managing client relationships and marketing initiatives.
Educational Background in Advertising and Analytics
Riley Scott studied at The University of Texas at Austin, where a Bachelor’s degree in Advertising was achieved from 2017 to 2021. Additionally, Scott graduated with a minor in Business Foundations. Scott also participated in the Texas Media & Analytics Cohort from Fall 2020 to 2021, focusing on media strategies and analytics. This educational background supports Scott's expertise in digital marketing and communication.
Language Studies and International Experience
In addition to formal education in advertising, Riley Scott has pursued language studies. Since 2019, Scott has been studying Spanish through IES Abroad. This language proficiency enhances Scott's ability to engage with diverse audiences and contributes to effective communication in a global context.