Marc ✌️ Thomas
About Marc ✌️ Thomas
Marc Thomas is a Senior Growth Marketer based in Cardiff, Wales, with extensive experience in SaaS growth strategies and product development. He has held various leadership roles, including Founding Editor at the Journal of Plastik and Head of Growth at Powered by Search.
Current Role at Podia
Marc Thomas serves as a Senior Growth Marketer at Podia, a role he has held since 2023. In this position, he focuses on implementing growth strategies that enhance user engagement and revenue generation. His expertise in lifecycle marketing allows him to maximize revenue from existing users while minimizing churn. Marc's approach emphasizes innovative tactics tailored to the unique challenges of SaaS growth.
Previous Experience in Growth Marketing
Before joining Podia, Marc held several significant roles in growth marketing. He was the Head of Growth at Powered by Search from 2021 to 2023, where he developed strategies to drive user acquisition and retention. Prior to that, he co-founded doopoll and served as its Growth Lead from 2015 to 2021, gaining valuable insights into product-market fit and growth strategy. His experience also includes a tenure as Creative Director at Small Joys from 2013 to 2016.
Editorial and Trustee Roles
Marc has a background in editorial work and governance. He was the Founding Editor of the Journal of Plastik from 2009 to 2011, where he contributed to the publication's development. Additionally, he served as a Trustee for the Institute of Welsh Affairs from 2018 to 2023 and for Sinfonia Cymru from 2018 to 2021. These roles involved oversight and strategic direction, enhancing his understanding of organizational growth and community engagement.
Educational Background
Marc Thomas studied at Cardiff University, where he earned a BScEcon in European Union Studies from 2006 to 2010. He furthered his education with a Postgraduate Diploma in Magazine Journalism from 2010 to 2011, focusing on magazine writing, design, and media law. Additionally, he participated in the Erasmus program at Technische Universität Berlin, studying German as a foreign language, political science, and philosophy from 2008 to 2009.
Expertise in SaaS Growth Strategies
Marc has extensive experience in addressing challenges related to SaaS growth, particularly in overcoming the fear of failure. He advocates for innovative approaches rather than traditional methods, focusing on developing products with complex positioning and messaging. His expertise also includes lifecycle marketing, where he aims to optimize revenue from existing users, demonstrating his commitment to sustainable growth in the SaaS sector.