Nicole Behne

Nicole Behne

Global Marketing Director @ Polaris

About Nicole Behne

As an award-winning senior corporate executive, brand builder, general manager, and DEI hearing loss inclusion expert, Nicole has a successful and proven track record in consumer-centric marketing, food service strategy development, team leadership, and employee resource group creation during her career at a Fortune 300 company. She combines creativity with an analytical approach to shape strategy based on real-time market scenarios, trends, and competition. Recognized for building positive relationships cross-functionally, leading dynamic marketing teams, developing trusted agency relationships and bringing passionate energy into the room. As a national brand spokesperson, she has conducted numerous television interviews including NBC Nightly News, CBS Sunday Morning, Fox and Friends, and Hallmark Home and Family. In addition, she has been quoted in The New York Times, Forbes, Fortune, Wall Street Journal, and Bon Appetit Magazine. Her work on national brands such as SPAM, Jennie-O, Hormel Chili, and Dinty Moore Beef Stew have reversed declining sales and established platforms to drive future growth. As a marketing executive with a significant hearing loss, Nicole has learned how to adapt to challenging situations in many workplace environments. From board rooms to manufacturing floors, Nicole has learned how to utilize technology, spatial awareness and education to help her peer group achieve best practices when engaging employees with hearing loss. Today, Nicole creates workplace solutions for people who are hard of hearing. Her work transforms an invisible challenge negatively impacting 12% of America’s workforce into environments where employees are more engaged, included and productive. She is passionate about advocating for and providing practical solutions to the ever-growing class of business professionals impacted by a hearing loss disability. Each space and situation present unique opportunities to find efficient and effective ways to navigate the hurdles that affect individuals with hearing loss. She understands the value of a company’s diverse workforce and leads the charge to make sure everyone is “heard.”

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