Sobia Basharat
About Sobia Basharat
Sobia Basharat is a Social Media and Service Manager at Policy Expert in Milton Keynes, England, where she has worked since 2019. With extensive experience in the financial industry, she has a proven track record in team management, sales strategy implementation, and client relations.
Work at Policy Expert
Sobia Basharat has been serving as the Social Media and Service Manager at Policy Expert since 2019. In this role, she has focused on maximizing the potential of the sales team through effective recruiting, objective setting, coaching, and performance monitoring. Her responsibilities include crafting sales plans and justifying them to upper management, ensuring competitive and innovative growth for the company. Prior to her current position, she worked as a Sales Manager at Policy Expert from 2016 to 2019, where she contributed to the company's sales strategies and team development.
Education and Expertise
Sobia Basharat completed her education at St Paul Catholic School in Milton Keynes, where she achieved 8 GCSEs, including A-C grades in Maths and English. Her academic background laid the foundation for her extensive experience in the financial industry, where she has held various management roles focused on expanding reach and revenues. Her expertise encompasses client-facing environments, where she utilizes strong interpersonal skills to motivate team members and drive performance.
Background in Financial Services
Sobia Basharat has a substantial background in the financial services sector. She worked at Santander UK Corporate & Commercial, starting as a Financial Advisor from 2011 to 2014, and later advancing to the role of Team Manager from 2014 to 2016. In these positions, she developed skills in client management and team leadership, contributing to the overall performance of the organization. Her experience in this industry has been instrumental in her subsequent roles at Policy Expert.
Customer Service Experience
Before her tenure in the financial sector, Sobia Basharat gained valuable customer service experience as a Senior Customer Service Advisor at John Lewis from 2007 to 2012. This role involved direct interaction with customers, allowing her to hone her communication skills and understand customer needs. The experience she gained in this position has been beneficial in her later roles, particularly in client-facing environments.