Peter Weissberg
About Peter Weissberg
Peter Weissberg serves as the Head of Commercial Strategy at Policy Reporter in Raleigh, North Carolina, where he has worked since 2023. He specializes in leveraging data and emerging technologies to enhance market access strategies in the pharmaceutical sector.
Work at Policy Reporter
Peter Weissberg serves as the Head of Commercial Strategy at Policy Reporter, a position he has held since 2023. He is based in Raleigh, North Carolina. In this role, he focuses on developing and implementing commercial strategies that leverage data and emerging technologies to enhance market access. His work aims to optimize pharmaceutical brand access and improve sales performance.
Previous Experience at Xcenda
Prior to his current role, Peter Weissberg worked at Xcenda, a division of AmerisourceBergen Consulting Services, as a Commercial Client Strategist from 2014 to 2016. During his two years in Palm Harbor, Florida, he contributed to the development of market access strategies and client engagement initiatives, enhancing the company's service offerings in the healthcare sector.
Education and Expertise
Peter Weissberg earned a Bachelor's degree in Economics from Boston College, where he studied from 1993 to 1997. His educational background provides a strong foundation for his expertise in developing strategic insights for B2B healthcare platforms. He specializes in creating value-centric strategies for pharmaceutical brand access and excels in patient services hubs and omnichannel communications.
Focus on Market Access Strategies
Peter Weissberg has a strong focus on leveraging data and emerging technologies to enhance market access strategies. His expertise includes developing comprehensive approaches that integrate patient services and communication channels, ensuring effective engagement with healthcare stakeholders. This focus enables him to drive improvements in brand access and sales performance within the pharmaceutical industry.