Kate M.
About Kate M.
Kate M. is the Director of Ecommerce at Poppin, where she integrates technology with creative strategies to enhance brand engagement. With over seven years of experience in Salesforce Commerce Cloud and a strong background in omni-channel marketing, she has developed a comprehensive understanding of ecommerce systems.
Work at Poppin
Kate M. has been serving as the Director of Ecommerce at Poppin since 2018. In this role, she focuses on integrating technology with creative strategies to enhance the online shopping experience. Her leadership in ecommerce has contributed to the company's growth and customer engagement in the competitive office supply market. Kate's expertise in both front and backend retail technology supports Poppin's commitment to providing innovative solutions for its customers.
Previous Experience at Bird
Before joining Poppin, Kate M. worked at Bird as a Stock Supervisor for eight months in 2017 to 2018. During her time in the Greater New York City Area, she managed inventory and stock levels, ensuring efficient operations within the company. This role provided her with valuable insights into the logistics and management aspects of ecommerce.
Education and Expertise
Kate M. earned a Bachelor of Science in Fashion Merchandising Management from the Fashion Institute of Technology, where she studied from 2010 to 2014. Her education laid a solid foundation for her career in ecommerce. With over seven years of experience using Salesforce Commerce Cloud SFCC, she has developed a deep expertise in this platform, which is essential for managing online retail operations.
Background in Ecommerce Coordination
Kate M. has a diverse background in ecommerce coordination, having worked as an Ecommerce Product Coordinator at Journelle from 2014 to 2017. In this role, she coordinated technology products across various sectors, including fashion, beauty, furniture, and lifestyle. Her experience in promotion management and merchandise management has contributed to successful product launches and sales strategies.
Marketing Skills and Strategies
Kate M. possesses a strong skill set in marketing strategies, including SEO, SEM, social media marketing, and email marketing. Her background in omni-channel and affiliate marketing enhances brand reach and customer engagement. Additionally, she is experienced in quality assurance testing and user experience design, ensuring high standards in ecommerce platforms.