Monica Lowstuter
About Monica Lowstuter
Monica Lowstuter serves as the Senior Director of Marketing Operations at Poppin, a position she has held since 2020. With extensive experience in creative operations and project management, she has previously worked with notable companies such as M.Gemi, West Elm, and One Kings Lane.
Work at Poppin
Monica Lowstuter has served as the Senior Director of Marketing Operations at Poppin since 2020. In this role, she oversees marketing strategies and operations, contributing to the company's growth in the competitive office supply sector. Her experience in managing marketing processes and operations enhances Poppin's ability to deliver effective campaigns and engage customers.
Previous Experience at M.Gemi
Before joining Poppin, Monica worked at M.Gemi as the Director of Creative Operations from 2018 to 2020. In this position, she focused on optimizing creative processes and enhancing operational efficiency within the company. Her leadership in creative operations contributed to the brand's marketing efforts and overall performance.
Background in Creative Operations
Monica has a strong background in creative operations, having worked at West Elm as the Lead Project Manager for Brand Creative from 2015 to 2018. During her tenure, she implemented a third-party project management tool, which involved budget management, partner selection, workflow validation, and training for 50 employees. This initiative aimed to streamline project management and improve campaign production efficiency.
Experience in Campaign Production
Monica has significant experience in campaign production, particularly during her time at West Elm. She increased the efficiency of campaign production across various channels by implementing a structured process with key milestones. Additionally, she spearheaded a new process for video content development within West Elm's media planning cycles, ensuring content was adaptable for multiple platforms.
Career Development in Creative Roles
Monica's career in creative roles began at Serge Nivelle Studios, where she worked as a Photo Producer from 2007 to 2011. She later transitioned to One Kings Lane as a Solutions Analyst in Creative Operations from 2011 to 2015. These positions allowed her to develop a comprehensive understanding of creative processes and operational strategies within the marketing and production sectors.