Patti Wetzel
About Patti Wetzel
Patti Wetzel serves as the Senior Director of Wholesale at Poppin, a position she has held since 2019. With extensive experience in sales and account management across various companies, she possesses strong skills in strategic planning, negotiation, and vendor management.
Work at Poppin
Patti Wetzel has been serving as the Senior Director of Wholesale at Poppin since 2019. In this role, she oversees wholesale operations and strategic initiatives. Prior to this position, she held the role of Director of Key Accounts, Wholesale at Poppin from 2015 to 2019. Wetzel also worked as an Independent Consultant for Poppin from 2014 to 2015. Her tenure at Poppin reflects her extensive experience in the office products industry and her ability to drive organizational success.
Previous Experience
Before joining Poppin, Patti Wetzel worked in various roles across multiple companies. She was a Key Account Sales Manager at MeadWestvaco Consumer Products from 1994 to 2000 and later served as a Senior Account Executive at the same company until 2005. Wetzel also held positions at Staples, including Senior Category Merchant and Own Brand Business Development Manager. Her diverse experience spans over two decades in sales and account management within the consumer packaged goods sector.
Education and Expertise
Patti Wetzel studied at Bryant & Stratton College in Buffalo, where she earned degrees in Marketing and Business Management. Her educational background supports her extensive expertise in strategic planning, budgeting, and contract negotiation. Wetzel possesses a strong understanding of vendor and brand management, along with the financial implications of various business strategies.
Skills and Capabilities
Wetzel has demonstrated a range of skills throughout her career, including strategic planning, merchandising, pricing, and inventory management. She is known for her proven negotiation skills and her ability to build effective relationships both internally and externally. Wetzel is capable of thriving in high-energy and fast-paced environments, which is essential for her roles in sales and account management.
Professional Impact
Throughout her career, Patti Wetzel has been recognized for her ability to generate breakthrough ideas that contribute to organizational success. Her experience managing diverse consumer packaged goods categories across multiple channels has equipped her with a unique blend of creativity and a fact-based approach to problem-solving. This combination has enabled her to effectively lead teams and drive business growth.