Jennifer (Jenn) Kerr
About Jennifer (Jenn) Kerr
Jennifer (Jenn) Kerr is a Senior Account Executive at Porter Novelli, where she specializes in developing social media content for government clients. With a background in public relations and communications, she has held various roles in notable organizations, including the National Aquarium, NPR, and the Smithsonian Institution.
Current Role at Porter Novelli
Jennifer Kerr has been serving as a Senior Account Executive at Porter Novelli since 2019. In this role, she focuses on developing social media content and messaging tailored for government clients. Her responsibilities include proactively pitching earned media opportunities and organizing interviews with client spokespeople. Kerr is recognized for her ability to adapt quickly to organizational styles and voices, which enhances her effectiveness in communications.
Previous Experience in Public Relations
Before her current position, Kerr gained valuable experience in public relations through various internships. She worked as a Public Relations and Social Media Intern at the National Aquarium for two months in 2017. In 2018, she served as a Communications Intern at the Do Good Institute for two months and later as a Communications Office Intern at the Smithsonian Institution for eight months. Additionally, she held a temporary role as a Media Relations Assistant at NPR in 2019 for four months.
Educational Background
Kerr studied at the University of Maryland, where she earned a Bachelor of Arts in Communication with a focus on Public Relations. Her academic journey spanned from 2014 to 2018, during which she developed a strong foundation in communication strategies and public relations practices.
Leadership and Volunteer Roles
Kerr has demonstrated leadership skills through her involvement with Delta Gamma Fraternity, where she served as the Vice President of Member Education for the Beta Sigma Chapter from 2016 to 2017. She also contributed to Project HEAL as the Social Media Manager for the University of Maryland Chapter from 2017 to 2018, highlighting her commitment to nonprofit organizations and community engagement.
Skills and Tools Utilized
Kerr is experienced in leading focus groups and securing thought leadership opportunities. She utilizes various tools, including Meltwater, Brandwatch, Talkwalker, and Cision, to create comprehensive media reports. Her skills in media relations are complemented by her ability to anticipate client needs and adapt messaging accordingly.