Rachael Crowell

Senior Vice President, Health & Wellness @ Porter

About Rachael Crowell

Rachael Crowell serves as the Senior Vice President of Health & Wellness at Porter Novelli, where she specializes in public health education through collaborations with national stakeholders. With over 20 years of experience in healthcare communications, she has held various leadership roles in notable firms and is recognized for her mentorship in the field.

Work at Porter Novelli

Rachael Crowell has served as the Senior Vice President of Health & Wellness at Porter Novelli since 2016. In this role, she focuses on public health education and collaborates with national stakeholder organizations. Her leadership contributes to the development of strategic initiatives aimed at enhancing health communication and outreach. Based in Toronto, Ontario, Crowell has been instrumental in advancing the agency's mission in the health and wellness sector.

Education and Expertise

Rachael Crowell holds a Bachelor of Arts (B.A.) in English with an Advanced Major from the University of King's College. Additionally, she completed a one-year immersion program at Université Laval. Her educational background supports her extensive expertise in public health communications, allowing her to effectively engage with various stakeholders in the healthcare industry.

Background in Healthcare Communications

Rachael Crowell has over 20 years of experience in healthcare communications. Prior to her current position, she held significant roles at MSLGROUP and Weber Shandwick. At MSLGROUP, she served as Vice President of Healthcare from 2002 to 2009. She later worked at Weber Shandwick, first as Senior Consultant from 1999 to 2001 and then as Vice President, Healthcare from 2012 to 2014. Her career reflects a consistent focus on strategic marketing and communications for healthcare and consumer-health clients.

Mentorship and Coaching

In addition to her professional roles, Rachael Crowell acts as a team coach and mentor. She guides professionals in the communications field, sharing her knowledge and experience to foster growth and development within the industry. Her commitment to mentorship enhances the capabilities of emerging leaders in healthcare communications.

Freelance Consulting Experience

Before joining Porter Novelli, Rachael Crowell worked as a Freelance Consultant, serving as a Senior Healthcare Communications Advisor from 2014 to 2016. This role allowed her to leverage her extensive experience in healthcare communications, providing strategic advice and support to various clients in the sector.

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