Tania Rodriguez
About Tania Rodriguez
Tania Rodriguez serves as an Account Director at Porter Novelli, where she has worked since 2000. With a background in International Relations and Political Communication, she leads a team of 13 and has successfully managed healthcare projects for major pharmaceutical companies.
Work at Porter Novelli
Tania Rodriguez has served as Account Director at Porter Novelli since 2000, accumulating 24 years of experience in this role. She is based in Lafontaine 36 Chapultepec Polanco, D.F. During her tenure, she has led healthcare projects for major pharmaceutical companies, including Roche, Pfizer, and Lilly ICOS. Rodriguez oversees a team of 13 professionals, focusing on creating, developing, and executing communication strategies for both local and regional initiatives. Prior to her current position, she also worked at Porter Novelli as Account Director from 2000 to 2005.
Education and Expertise
Tania Rodriguez holds a Bachelor's degree in International Relations and Affairs from Tecnológico de Monterrey, where she studied from 1996 to 2000. Additionally, she completed a specialization in Political Communication at Pontificia Universidad Católica de Chile from 1999 to 2000. Her educational background equips her with a strong foundation in international politics and communication, which she applies in her professional role.
Healthcare Project Leadership
In her role at Porter Novelli, Tania Rodriguez has led significant healthcare projects for major pharmaceutical companies, including Roche, Pfizer, and Lilly ICOS. Her experience in this sector highlights her capability in managing complex communication strategies tailored for the healthcare industry. This includes overseeing initiatives that require a deep understanding of both the market and regulatory environments.
Corporate Social Responsibility Campaigns
Tania Rodriguez has managed corporate social responsibility campaigns for various companies, including Danone, Roche, and P&G. Her work in this area demonstrates her ability to align corporate objectives with social initiatives, enhancing brand reputation and community engagement. These campaigns often involve strategic planning and execution to ensure impactful outreach.
Achievements in Organic Growth
Tania Rodriguez has achieved significant organic growth for the P&G account in recent years. Her strategic approach to account management and communication has contributed to this growth, reflecting her effectiveness in fostering client relationships and delivering results.