Casey Collins
About Casey Collins
Casey Collins is a Senior SEO Strategist with extensive experience in marketing and business development. Currently serving as Chief Operating Officer at Trichome5 and Director of Marketing at New York Artificial Intelligence, Collins has a proven track record of generating substantial business growth.
Current Role at Power Digital Marketing
Casey Collins serves as a Senior SEO Strategist at Power Digital Marketing, a position held since 2019. In this role, Collins focuses on optimizing online visibility and enhancing search engine rankings for clients. The responsibilities include developing and implementing effective SEO strategies that drive traffic and improve conversion rates. Collins leverages extensive experience in digital marketing to contribute to the company's growth and success.
Professional Experience at New York Artificial Intelligence
Since 2016, Casey Collins has been the Director of Marketing at New York Artificial Intelligence (NYAI). In this capacity, Collins oversees marketing initiatives and strategies that promote the company's innovative AI solutions. The role involves managing marketing campaigns and collaborating with cross-functional teams to align marketing efforts with business objectives. This position highlights Collins' expertise in the technology sector.
Education and Expertise in Business Administration
Casey Collins earned a Bachelor of Business Administration (BBA) from the University of New South Wales (UNSW) in 2009. Additionally, Collins studied Marketing and Entrepreneurship at UNC Kenan-Flagler Business School, achieving a Bachelor of Science in Business Administration (BSBA) from 2007 to 2009. This educational background provides a strong foundation for Collins' career in marketing and business development.
Previous Roles and Experience
Prior to current positions, Casey Collins held various roles in marketing and business development. Collins worked as a New Business Associate at MRM Worldwide from 2010 to 2012 and as Marketing Operations Manager at Epsilon from 2012 to 2016. Other notable positions include Brand Ambassador at Procter and Gamble in 2008 and Community Organizer at the Pennsylvania Medical Cannabis Society from 2017 to 2018. These experiences contribute to a diverse skill set in marketing and operations.
Achievements in Business Development
Casey Collins has a proven track record in business development, having successfully developed over $50 million in net new business. This achievement reflects strong capabilities in identifying opportunities and driving growth. Collins is recognized for being an enthusiastic connector and idea communicator, which enhances collaboration and fosters relationships within the industry.