Christiana Minga
About Christiana Minga
Christiana Minga serves as the Managing Director of Strategic Partnerships at Power Digital Marketing, where she focuses on enhancing demand generation through strategic collaborations. With a diverse background in marketing and production, she has held various roles across multiple companies, showcasing her expertise in managing multi-channel performance.
Current Role at Power Digital Marketing
Christiana Minga serves as the Managing Director of Strategic Partnerships at Power Digital Marketing since 2023. In this role, she advises brands and partners on challenges and growth opportunities, with a focus on increasing demand generation through strategic partnerships and business development. Her responsibilities include fostering relationships with various stakeholders, including Private Equity and VC firms, Strategic Consultants, and Martech and Adtech providers.
Previous Experience at Power Digital Marketing
Prior to her current position, Christiana Minga held multiple roles at Power Digital Marketing. She was the Managing Director of Content & Email from 2021 to 2023, the Director of Content from 2019 to 2021, and a Senior Account Manager from 2018 to 2019. She began her tenure at the company as an Account Manager from 2016 to 2018 and worked as a Content Marketing Strategist for six months in 2015. Her progression through these roles demonstrates her expertise in content strategy and account management.
Work History in Event Marketing and Production
Christiana Minga has a diverse background in event marketing and production. She worked at MKTG as an Event Marketing professional from 2014 to 2016. Earlier in her career, she gained production experience at USA Networks and Viacom for three months each in 2012, as well as at TBWA\Chiat\Day in 2013 for five months. Additionally, she served in project management at Ten Stories from 2013 to 2015. This varied experience contributes to her comprehensive understanding of marketing and production.
Educational Background
Christiana Minga studied at Chapman University, where she attended the Dodge College of Film & Media Arts. She achieved a Bachelor of Fine Arts (BFA), which provided her with a foundation in creative arts and media. This educational background supports her career in marketing and strategic partnerships.
Expertise in Multi-Channel Performance
Christiana Minga has a proven track record in managing multi-channel performance across e-commerce, B2B, and B2C verticals. Her expertise allows her to effectively navigate complex marketing landscapes and implement strategies that enhance performance and drive growth for brands.