Joshua K.

Managing Director, Data Intelligence @ Power Digital Marketing

About Joshua K.

Joshua K. is the Managing Director of Data Intelligence at Power Digital Marketing, where he has worked since 2022. He has extensive experience in digital analytics, having held senior positions at various companies including Accenture Song and Epsilon.

Work at Power Digital Marketing

Joshua K. serves as the Managing Director of Data Intelligence at Power Digital Marketing. He has held this position since 2022 and operates remotely from Fort Collins, Colorado. In this role, he focuses on leading customer data and media analytics solutions tailored for Global Direct-to-Consumer (DTC) commerce companies. His responsibilities include overseeing the implementation of advanced marketing technology platforms to enhance data-driven decision-making.

Previous Experience in Digital Analytics

Prior to his current role, Joshua K. accumulated extensive experience in digital analytics. He worked at Accenture Song as a Senior Digital Analytics Lead from 2013 to 2017. He then transitioned to Epsilon, where he served as Director of Digital Analytics from 2018 to 2022. Additionally, he held the position of Marketing Data Insights Manager at Oracle | Datalogix for one year and worked as a Senior Digital Analytics Consultant at Numeric Analytics from 2011 to 2013.

Education and Expertise

Joshua K. holds a Master of Business Administration (M.B.A.) from CIMBA, where he studied Global Entrepreneurship. He also earned an MBA from The University of Iowa Tippie College of Business, focusing on Entrepreneurship and Marketing Management. His educational background includes a BA in International Economics from Knox College and a Diploma in Russian from Kuban State University. He has expertise in utilizing advanced marketing technology platforms such as Tealium AudienceStream, Adobe Marketing Cloud, Google 360, Appsflyer, and Segment.

Background and Early Career

Joshua K. began his career as a Summer Management Intern at RBC Wealth Management in 2004. He then worked as an Analyst in Web Analytics at Tribune Company from 2010 to 2011. His early career also included a role as a Business Development Manager at Symmetri Marketing Group from 2009 to 2010. His diverse background in analytics and marketing has contributed to his current expertise in data intelligence.

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