Kassandra Ferrante
About Kassandra Ferrante
Kassandra Ferrante serves as the Director of Organic Social at Power Digital Marketing, where she focuses on client retention and team development. She has a background in social media management, having held various roles in the field since 2016.
Current Role at Power Digital Marketing
Kassandra Ferrante serves as the Director of Organic Social at Power Digital Marketing, a position she has held since 2022. In this role, she is responsible for resource allocation and focuses on client retention and department advancements. She contributes to the implementation of strategic opportunities in digital marketing and supports team growth and training initiatives.
Previous Experience at Power Digital Marketing
Kassandra Ferrante has a history with Power Digital Marketing, having worked there in various capacities. She was an Organic Social Account Manager from 2019 to 2021 and later served as the Associate Director of Organic Social for 10 months in 2021 to 2022. During her time, she developed and implemented strategic opportunities and digital trends.
Experience at Sixteenfifty Creative Intelligence
Before her tenure at Power Digital Marketing, Kassandra Ferrante worked at Sixteenfifty Creative Intelligence. She held the position of Social Media & Digital Ad Manager from 2017 to 2019 and briefly served as an Account Manager in 2019. Her responsibilities included managing social media strategies and digital advertising efforts.
Educational Background
Kassandra Ferrante studied at San Diego State University, where she earned a Bachelor of Arts (B.A.) in Journalism Media Studies from 2013 to 2017. She also attended John Cabot University for 11 months in 2015. Her foundational education includes four years at Sacred Heart Cathedral Preparatory from 2009 to 2013.
Early Career Experience
Kassandra Ferrante began her career in social media as an intern at Alternative Strategies, where she worked for four months in 2016. This role provided her with initial exposure to social media management and digital marketing, paving the way for her subsequent positions in the industry.