Lauren Chupp

Social Specialist @ Power Digital Marketing

About Lauren Chupp

Lauren Chupp is a Social Specialist currently working at Power Digital Marketing and an Instructional Assistant at the S.I. Newhouse School of Public Communications at Syracuse University. She has a diverse background in social media management and marketing, with experience in various internships and a strong educational foundation in advertising and literature.

Current Position at S.I. Newhouse School of Public Communications

Lauren Chupp serves as an Instructional Assistant at the S.I. Newhouse School of Public Communications at Syracuse University. She has held this position since 2022, contributing to the educational environment for approximately two years. In this role, she supports faculty and students, enhancing the learning experience within the communications curriculum.

Work at Power Digital Marketing

Lauren Chupp currently works as a Social Specialist at Power Digital Marketing, a position she has held since 2022. In this role, she specializes in creating cross-platform content calendars that integrate copywriting and visual creatives. Previously, she worked as an Organic Social Intern at the same company for three months in 2022, where she gained foundational experience in social media marketing.

Educational Background

Lauren Chupp has an extensive educational background. She earned a Master of Arts in Advertising from the S.I. Newhouse School of Public Communications at Syracuse University, completing her studies from 2022 to 2023. Prior to that, she obtained two Bachelor of Arts degrees in English Language and Literature and Psychological Sciences from Hobart and William Smith Colleges, where she studied from 2018 to 2022. Additionally, she participated in a study abroad program at the IAU Institute for American Universities in 2021.

Previous Internships and Experience

Lauren Chupp has gained diverse experience through various internships. She worked as a Marketing and Communications Intern at Culver Academies for two months in 2021 and as a Social Media and Customer Service Intern at Sanikind for one month in the same year. Additionally, she served as a Telehealth Assistant at Great Lakes Behavior Management Specialists, Inc. for three months in 2020. Her role as a Student Secretary in the Office of The Registrar at Hobart and William Smith Colleges spanned three years, from 2019 to 2022.

Skills and Specializations

Lauren Chupp specializes in developing and managing influencer campaigns, which includes handling negotiations, contracts, and content creation. She also performs data analysis to track key social media KPIs, allowing her to identify successes and areas for improvement. Her expertise in creating content calendars demonstrates her ability to integrate both copywriting and visual elements effectively.

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