Sam Melcher
About Sam Melcher
Sam Melcher is a PR Senior Account Manager with a strong background in public relations and communications, currently working at Power Digital Marketing in New York. He has extensive experience in managing media and social campaigns for national consumer packaged goods brands across various sectors.
Current Role at Power Digital Marketing
Sam Melcher serves as a PR Senior Account Manager at Power Digital Marketing, a position he has held since 2023. In this role, he is responsible for managing public relations strategies and campaigns for various clients. His focus includes planning and executing media and social campaigns tailored to the needs of national consumer packaged goods brands.
Previous Experience in Public Relations
Prior to his current role, Sam Melcher worked at Exposure as a Senior PR Account Manager for seven months in 2023. He also held various positions at Power Digital Marketing, including Account Manager, Senior PR Strategist, and PR Strategist, from 2020 to 2023. His experience includes working with national CPG brands across multiple sectors, including food, beverage, spirits, and cannabis.
Educational Background
Sam Melcher studied at Colorado State University, where he earned a Bachelor of Arts (B.A.) in Communication, Journalism, and Related Programs from 2013 to 2017. His education provided a foundation in communication strategies that he applies in his professional roles.
Early Career and Internships
Sam began his career as a Marketing Intern at Canyon Bakehouse in 2015, where he worked for two months. He also gained experience as a Communication Assistant at Colorado State University from 2016 to 2017. His early roles contributed to his understanding of marketing and communication within the consumer packaged goods sector.
Military Service
Before entering the field of public relations, Sam Melcher served in the Army National Guard as a Signal Support Systems Specialist from 2012 to 2018. This six-year tenure provided him with skills in communication and support systems that have been beneficial in his subsequent career.