Sarah Makinaci (Stevens)
About Sarah Makinaci (Stevens)
Sarah Makinaci serves as the VP of Strategy & Integration at Power Digital Marketing, where she has worked since 2022. With over five years of experience in digital marketing, she specializes in integrated marketing strategies and has held various roles within the company and other organizations.
Current Role at Power Digital Marketing
Sarah Makinaci currently serves as the Vice President of Strategy & Integration at Power Digital Marketing. She has held this position since 2022, working in a hybrid environment. In her role, she focuses on developing and executing integrated marketing strategies that align with business objectives and leverage marketplace insights.
Previous Experience at Power Digital Marketing
Sarah Makinaci has held multiple positions at Power Digital Marketing. She worked as a Senior Account Manager for five months in 2018, then transitioned to the role of SEO Account Manager from 2016 to 2018 for two years. In 2019, she became the Director of SEO, Accounts, a position she held until 2020. Following this, she served as the Director of Integrated Marketing from 2021 to 2022, and then as Managing Director, Integrated Marketing for nine months in 2022.
Experience in Digital Marketing
With over five years of experience in digital marketing, Sarah Makinaci has worked across various verticals. Her expertise includes developing integrated marketing strategies driven by business objectives, marketplace insights, and analytics. She adopts a holistic approach to marketing, having experience in both in-house and agency settings.
Education and Academic Background
Sarah Makinaci studied at the University of California, San Diego, where she earned a Bachelor of Arts degree in International Studies with a focus on Economics and French, alongside a minor in Education. Her academic tenure lasted from 2006 to 2010.
Early Career and Other Roles
Prior to her extensive work at Power Digital Marketing, Sarah Makinaci worked as a Marketing Manager at Great Ecology from 2012 to 2015. She also held the position of SEO Specialist at Geary LSF for six months in 2015 to 2016. Additionally, she served as the Sales and Marketing Manager at AskAboutTravel.com from 2010 to 2011.