Zellie Vaz (Friedman)

Zellie Vaz (Friedman)

Managing Director, Social @ Power Digital Marketing

About Zellie Vaz (Friedman)

Zellie Vaz is the Managing Director of Social at Power Digital Marketing, a position she has held since 2022. With a background in social media management and marketing, she has over a decade of experience in various roles within the digital marketing industry.

Work at Power Digital Marketing

Zellie Vaz has been serving as the Managing Director of Social at Power Digital Marketing since 2022. In this role, she oversees social media strategies and initiatives for the company, contributing to its growth in the digital marketing sector. Prior to her current position, she held multiple roles within the same organization, including Director of Organic Social Media from 2017 to 2022 and Social Media Manager from 2016 to 2017. Her tenure at Power Digital Marketing spans over six years, showcasing her expertise in social media management and strategy.

Education and Expertise

Zellie Vaz earned her Bachelor's degree in Marketing from Middle Tennessee State University (MTSU), where she studied from 2011 to 2014. She also pursued studies in International Business at the College of Charleston and Fashion Merchandising at the Fashion Institute of Technology, although these programs were not completed. Her educational background provides her with a solid foundation in marketing principles and practices, which she applies in her professional roles.

Professional Background

Zellie Vaz has a diverse professional background in social media and marketing. Before joining Power Digital Marketing, she worked as an Enterprise Client Success Manager at AddShoppers from 2014 to 2016. She also gained experience as a Social Media Strategist at OtherBrother Entertainment in 2012 and as a Fashion Merchandiser at LEONA in 2013. Earlier in her career, she served as an Assistant Manager at Random Clothing and as a Sales Associate at e.Allen Boutique. This varied experience has equipped her with a broad skill set in client management and social media strategy.

Career Progression

Zellie Vaz's career progression reflects her growth in the field of social media marketing. She began her career as a Sales Associate and Assistant Manager in retail, which provided her with foundational customer service skills. Transitioning to social media roles, she quickly advanced from Social Media Manager to Director of Organic Social Media at Power Digital Marketing. Her current position as Managing Director of Social demonstrates her leadership capabilities and commitment to the industry.

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