Ananya Root
About Ananya Root
Ananya Root is a Marketing Coordinator currently working at the American Clean Power Association in Washington, D.C. She has a diverse background in marketing and social media, having previously held positions at various organizations including Camilla Valentina and TEKsystems.
Current Role as Marketing Coordinator
Ananya Root currently serves as a Marketing Coordinator at the American Clean Power Association (ACP), a position she has held since 2023. In this role, she collaborates with the member relations team to create marketing collateral, including exhibition, sponsorship, and membership forms. Additionally, she plays a key role in managing the ACP events app and updating exhibition floor plans, contributing to the overall success of ACP's marketing initiatives.
Previous Experience in Marketing and Social Media
Prior to her current role, Ananya worked as a Social Media Marketing Consultant at Camilla Valentina from 2020 to 2022. She also held various marketing internships, including positions at SmartCore, ALIX, and Modea in 2021 and 2019. Her experience in these roles has equipped her with skills in social media strategy, marketing development, and event coordination.
Education and Marketing Expertise
Ananya Root studied Marketing at Virginia Tech, where she earned a Bachelor's degree from 2019 to 2022. She also attended Virginia Commonwealth University for a year, focusing on Marketing. Additionally, she completed her secondary education at Cosby High School, achieving an Advanced diploma from 2014 to 2018. Her educational background provides a solid foundation for her work in marketing and social media.
Volunteer and Mentorship Experience
Ananya has engaged in volunteer work and mentorship roles, including serving as a Student Volunteer at Johnston Willis Hospital from 2016 to 2018. She also worked as a Pamplin Resource Engagement Program mentor at Virginia Tech from 2020 to 2021. These experiences demonstrate her commitment to community involvement and mentorship in addition to her professional pursuits.
Analytical Skills in Event Management
In her current role at ACP, Ananya analyzes post-event surveys to gather actionable feedback for future improvements. She collaborates with supervisors and the events and membership teams to enhance the effectiveness of marketing strategies and event execution. This analytical approach contributes to the continuous improvement of ACP's marketing efforts.