James Counts

James Counts

Regional Vice President @ Primerica

About James Counts

James Counts serves as the Regional Vice President at Primerica Financial Services, a position he has held since 2013. He has over a decade of experience with the company, previously working as a Representative and Regional Leader.

Work at Primerica

James Counts has been employed at Primerica Financial Services since 2004. He started as a Representative, serving in this role for three years until 2007. Following this position, he advanced to the role of Regional Leader, where he worked for six years until 2013. In 2013, he was promoted to Regional Vice President, a position he has held for over eleven years. His tenure at Primerica reflects a consistent career progression within the organization.

Career Progression

James Counts has experienced significant career advancement at Primerica Financial Services. He began his career as a Representative, where he gained foundational experience in the financial services sector. His role as Regional Leader allowed him to develop leadership skills and oversee operations in the Greater St. Louis Area. Since becoming Regional Vice President in 2013, he has continued to lead and manage teams, contributing to the company's growth and success.

Experience in the Financial Services Industry

With nearly two decades of experience in the financial services industry, James Counts has developed a robust understanding of the sector. His roles at Primerica have equipped him with skills in team leadership, client relations, and financial planning. His long-standing association with Primerica highlights his commitment to the company's mission and values.

Leadership Role in Greater St. Louis Area

As Regional Leader from 2007 to 2013, James Counts was responsible for overseeing operations in the Greater St. Louis Area. This role involved managing teams, developing strategies, and ensuring the delivery of financial services to clients. His leadership contributed to the regional growth and success of Primerica during this period.

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