Laya D.
About Laya D.
Laya D. serves as a Division Leader at Primerica in Toronto, Ontario, where she has worked since 2014. She specializes in creating user-friendly websites and developing digital marketing strategies to enhance online presence and drive business growth.
Work at Primerica
Laya D. has held the position of Division Leader at Primerica since 2014. In this role, she focuses on creating visually appealing and user-friendly websites. Her responsibilities also include developing and executing digital marketing strategies aimed at enhancing the company's online presence and driving business growth. Laya utilizes analytics to refine these strategies, ensuring they align with business objectives.
Education and Expertise
Laya D. studied at Humber College from 2010 to 2014, where she earned a degree in Business with a focus on Management, Marketing, and Related Support Services. She furthered her education at Ashworth College, completing a Diploma in Personal Training from 2017 to 2018. This educational background provides her with a solid foundation in both business principles and personal training.
Background
Prior to her current role at Primerica, Laya D. worked as a Studio Manager at Orangetheory Fitness from 2022 to 2023. In this position, she was responsible for managing the studio's operations on-site in Vaughan, Ontario. Her experience in the fitness industry complements her skills in digital marketing and website development.
Digital Marketing Skills
Laya D. specializes in optimizing online content and managing social media channels to improve digital engagement. She develops and executes comprehensive digital marketing strategies that leverage analytics to achieve business objectives. Her expertise in creating user-friendly websites enhances the overall effectiveness of these strategies.