Rachel Wilson
About Rachel Wilson
Rachel Wilson is a Social Media Specialist at Primerica, where she has worked since 2021. She has a background in marketing and compliance, with previous roles including Internet Compliance Analyst at Primerica and Assistant Manager at Lizard Thicket.
Work at Primerica
Rachel Wilson has been employed at Primerica since 2021 as a Social Media Specialist. In this role, she develops best practices for digital customer feedback monitoring and response processes. Previously, she worked as an Internet Compliance Analyst at Primerica from 2017 to 2021, where she focused on compliance with laws and regulations in social media communications. Her responsibilities include addressing actionable concerns on social media using pre-approved language and preparing documentation that outlines audience sentiment and insights for management.
Education and Expertise
Rachel Wilson holds a Master's degree in Marketing from Southern New Hampshire University, which she completed from 2019 to 2021. She also earned a Bachelor's degree in Mass Communication/Media Studies from Brenau University, studying from 2011 to 2015. Additionally, she obtained a Mobile Market Research Certificate from the University of Georgia between 2016 and 2017. Her educational background supports her expertise in marketing and social media management.
Background
Before her tenure at Primerica, Rachel Wilson worked in various roles that contributed to her professional development. She served as an Assistant Manager at Lizard Thicket from 2016 to 2017 and as a Sales Associate at Charming Charlie from 2012 to 2015. Additionally, she completed a five-month internship at Walt Disney World from 2015 to 2016. These experiences provided her with a diverse skill set in customer service and management.
Achievements
At Primerica, Rachel Wilson has contributed to identifying areas for improvement in social media engagement. She prepares documentation with data that outlines audience sentiment and insights, which aids management and key stakeholders in decision-making. Her work within the issue resolution process has enhanced the company's ability to address customer concerns effectively and in compliance with regulations.