Susan Allen
About Susan Allen
Susan Allen serves as Vice President at Primerica Financial Services, where she has worked since 2001. She has a diverse background in training development, project management, and marketing, with previous roles at The Home Depot, IBM Internet Security Systems, and Lanier Worldwide.
Work at Primerica
Susan Allen has served as Vice President at Primerica Financial Services since 2001. In this role, she is responsible for guiding complex business implementation efforts for a multi-channel marketing automation platform. She manages the knowledgebase for the delivery of training and help content. Additionally, she coordinates testing efforts with the QA Manager to ensure quality in project implementations. Allen collaborates with customer experience teams to integrate marketing and training into product design and the customer journey. She also partners with the analytics insights team to evaluate content, measure engagement, and assess the success of marketing strategies.
Previous Experience
Before joining Primerica, Susan Allen held several positions that contributed to her expertise in training and development. She worked at IBM Internet Security Systems as Manager of Training Development from 1999 to 2001. Prior to that, she was a Training Development Specialist at The Home Depot from 1992 to 1996. Her career began as a Technical Writer at Lanier Worldwide, where she worked from 1988 to 1992. These roles provided her with a solid foundation in training, content development, and project management.
Education and Expertise
Susan Allen holds a Bachelor of Science degree in Journalism and Psychology from The University of Georgia, which she completed from 1986 to 1988. She furthered her education by obtaining a Master of Science degree in Technical and Professional Communication from Southern Polytechnic State University between 1992 and 1995. Additionally, she studied Psychology and English at Meredith College from 1983 to 1986. Her educational background supports her expertise in communication, training, and marketing strategies.
Project Management and Development
In her role as Director of Field Technology, Susan Allen developed department-wide project management processes and design standards. Her focus on structured project management has contributed to the successful implementation of various initiatives within her organization. Allen's experience in managing complex projects and her collaboration with different teams enhance the efficiency and effectiveness of marketing and training efforts at Primerica.