Roma Maheshwari
About Roma Maheshwari
Roma Maheshwari is an Associate Director of Marketing with extensive experience in corporate communications and marketing strategies. She has worked in various roles across multiple companies, including Qentelli and Enhops, and holds multiple degrees in Marketing and Biotechnology.
Current Role at ProArch
Roma Maheshwari serves as the Associate Director of Marketing at ProArch, a position she has held since 2024. In this role, she is responsible for overseeing marketing strategies and initiatives within the organization. Her work is conducted in a hybrid environment based in Hyderabad, Telangana, India. Roma's experience in marketing and her focus on employer branding contribute to her effectiveness in this position.
Previous Experience at Qentelli
Prior to her current role, Roma worked at Qentelli from 2018 to 2022, where she held two positions. Initially, she served as the Lead Content Specialist for four years, focusing on content development and marketing strategies in the Dallas/Fort Worth area. Subsequently, she transitioned to the role of Manager-Marketing for an eight-month period in 2021, further enhancing her marketing expertise.
Educational Background
Roma Maheshwari has a diverse educational background in marketing and science. She earned a Diploma in Marketing Analytics from SPJIMR SP Jain Institute of Management & Research in 2018. Prior to that, she completed her PGDM in Marketing at SOM LALIT Institute of Management Studies from 2011 to 2013. Her undergraduate studies include a B.Sc in Biotechnology from MGIMT, Chittorgarh, completed in 2010.
Professional Experience Overview
With over a decade of experience in marketing, Roma has held various roles across different organizations. She has worked as Assistant Manager Marketing at Cambridge Technology in 2017-2018 and as Senior Marketing Executive at Design'N'Buy Web To Print Solutions from 2015 to 2016. Additionally, she served as Sr. Marketing Executive at IMS People from 2014 to 2015, contributing to her extensive knowledge in corporate communications and marketing strategies.
Specializations and Focus Areas
Roma specializes in go-to-market strategies and market research analytics. She advocates for content marketing as a critical element of B2B marketing strategies. Her strong focus on employer branding and culture change within organizations reflects her commitment to enhancing corporate identity and internal communications.