Rana Zayed
About Rana Zayed
Rana Zayed serves as the Sr. Director of Marketing, Demand Generation at Procare Solutions, where he has worked since 2022. With over 20 years of experience in marketing and product management, he has developed innovative marketing programs and go-to-market strategies across various organizations.
Work at Procare Solutions
Rana Zayed serves as the Sr. Director of Marketing, Demand Generation at Procare Solutions since 2022. In this role, Zayed is responsible for developing messaging and positioning, as well as creating sales and partner tools and training programs. Zayed has implemented innovative marketing programs aimed at driving demand and is tasked with defining and delivering Go-to-Market product plans. This involves a comprehensive understanding of the market, competitive analysis, and target audience identification.
Previous Experience at Flexera
Prior to joining Procare Solutions, Rana Zayed worked at Flexera for a total of nine years. Zayed held two positions: Manager - Partner, Federal and Cloud Marketing | Product and Demand Generation from 2017 to 2020, and Product Marketing and Demand Generation Manager from 2011 to 2017. In these roles, Zayed focused on partner marketing strategies and demand generation initiatives.
Experience at CA Technologies
Rana Zayed worked at CA Technologies as a Principal Product Marketing Manager from 1997 to 2011. During this 14-year tenure, Zayed contributed to various product marketing efforts, enhancing the company’s market presence and product offerings.
Role at Ministry Brands
From 2020 to 2022, Rana Zayed held the position of Director of Marketing, Product Marketing and Demand Generation at Ministry Brands. In this capacity, Zayed was responsible for overseeing marketing strategies and demand generation efforts, further building on extensive marketing experience.
Education and Expertise
Rana Zayed earned a Bachelor of Science degree from Roosevelt University, where studies included Computer Science, Physics, and Math. With over 20 years of experience, Zayed has developed expertise in market research, development, marketing, SEO, syndication, advertising, and go-to-market strategy and delivery on a global scale.