Abhinaya Sivanandham
About Abhinaya Sivanandham
Abhinaya Sivanandham is the Brand Director at Procter & Gamble, based in the United Arab Emirates. She has held various roles at Procter & Gamble since 2014 and studied at the Indian Institute of Management, Bangalore.
Current Role at Procter & Gamble
Abhinaya Sivanandham currently serves as the Brand Director at Procter & Gamble. She has held this role since 2020 and is based in the United Arab Emirates. In this position, she oversees brand management strategies and implementations. Her responsibilities include managing brand portfolios, strategizing market campaigns, and ensuring brand consistency across various platforms.
Previous Experience at Procter & Gamble
Prior to her current role, Abhinaya Sivanandham served as the Assistant Brand Manager at Procter & Gamble from 2018 to 2020 in Dubai, United Arab Emirates. In this role, she was responsible for assisting in the development and execution of marketing strategies, managing product launches, and conducting market research to support brand growth.
Early Career at Procter & Gamble
Abhinaya Sivanandham began her career at Procter & Gamble as an Assistant Brand Manager from 2014 to 2018 in the Mumbai Area, India. During this period, she participated in various brand management activities, including campaign planning, product positioning, and consumer engagement initiatives. Her role was essential in driving brand performance and market presence in India.
Education at Indian Institute of Management Bangalore
Abhinaya Sivanandham studied at the Indian Institute of Management (IIM) Bangalore from 2012 to 2014. Her education there provided her with a robust foundation in business administration and management principles, which have been instrumental in her professional development. Her coursework likely included subjects such as marketing, strategy, finance, and leadership.