Alissa Fitzgibbons
About Alissa Fitzgibbons
Alissa Fitzgibbons is the Senior Director of Brand & Executive Communications for Hair Care at Procter & Gamble, recognized for her leadership and expertise in strategic brand communications.
Title
Alissa Fitzgibbons is the Senior Director, Brand & Executive Communications, Hair Care at Procter & Gamble.
Company
Alissa Fitzgibbons currently works at Procter & Gamble in Cincinnati, Ohio, United States. She has been with the company in various roles since 2008, focusing on brand communications and public relations.
Education and Expertise
Alissa Fitzgibbons studied Communication at The University of Toledo and earned a BA from 2003 to 2007. She has over 15 years of experience in strategic brand communications, specializing in influencer marketing, public relations, crisis management, earned media, consumer advocacy, and strategic planning.
Professional Background
Alissa Fitzgibbons has held several key roles at Procter & Gamble, including Brand Communications Director, NA Hair Care (2015-2019), Communications Manager, NA Hair Care (2011-2015), and External Relations, Oral Care (2008-2011). She also worked at Cincinnati Opera as Public Relations Associate in 2008.
Industry Recognitions
In 2019, Alissa Fitzgibbons was named to PR Week's 40 Under 40 List, recognizing her influence and contributions in the communications field. She is acknowledged for her leadership in fostering a culture of inclusion, teamwork, and process improvement within organizations.