Carolina Alhay
About Carolina Alhay
Carolina Alhay is a Trade Marketing Manager at Procter & Gamble with a background in industrial engineering from Universidad ICESI.
Title and Current Roles
Carolina Alhay currently holds the position of Trade Marketing Manager at Procter & Gamble. Since joining the company in 2016, she has been responsible for overseeing trade marketing activities. She also serves as the Key Account Manager for Grupo Exito in Colombia, a position she has held since 2013. These roles involve managing significant accounts and developing marketing strategies to drive sales and enhance brand presence.
Previous Roles at Procter & Gamble
Before her current roles, Carolina Alhay worked at Procter & Gamble as Gerente Canal de Droguerías. From 2011 to 2013, she managed pharmaceutical channel operations, ensuring effective distribution and sales in this sector. Her experience in this position has contributed to her comprehensive understanding of market dynamics and distribution strategies.
Educational Background
Carolina Alhay studied at Universidad ICESI where she achieved a degree in Industrial Engineering. This education provided her with a solid foundation in engineering principles and practical skills applicable to her current roles in trade marketing and key account management.