Carolina Baione
About Carolina Baione
Carolina Baione is the Trade Marketing Director for Italy Fabric Care at Procter & Gamble, with extensive experience in various marketing and management roles within the company and a strong educational background in international management.
Title
Carolina Baione is currently the Trade Marketing Director of Italy Fabric Care at Procter & Gamble. She assumed this role in 2021 and has been working out of Roma, Italia.
Current Role at Procter & Gamble
As the Trade Marketing Director for Italy Fabric Care, Carolina Baione oversees marketing strategies and executions for fabric care products within the Italian market. Since 2021, she has been responsible for improving market reach and expanding the brand's presence in Italia.
Previous Roles at Procter & Gamble
Before her current position, Carolina Baione held various roles within Procter & Gamble. From 2020 to 2021, she served as the Trade Marketing Director for the Italy Pharmacy Channel in Roma, Lazio. She was the Category Manager for Oral & Beauty Care within the Drugstore Channel from 2016 to 2020. Between 2013 and 2016, she managed Trade Marketing for Health Care in Roma. Prior to that, she worked as a Customer Business Development - Pharma Account Representative in Milano in 2013.
Early Career
Carolina Baione's early career included positions outside of Procter & Gamble. In 2012, she was a Management Consulting Trainee at Fashion & More Consulting in Shanghai for 2 months. In 2011, she worked as an Assistant Marketing Manager at Star Asia Cambodia for 4 months.
Education and Expertise
Carolina Baione has a robust educational background. She completed a Double Degree Program at Fudan University, where she earned a Master of Science in International Management from 2011 to 2012. She also studied at Università Commerciale 'Luigi Bocconi', achieving a Master of Science in International Management and a Bachelor in Economics and Management for Arts, Culture, and Communication from 2008 to 2013.