Chen Wang
About Chen Wang
Chen Wang is the Marketing Director at Procter & Gamble, with extensive experience in brand management and marketing strategy in China.
Company
Chen Wang is currently employed at Procter & Gamble, serving as Marketing Director. He has been with the company since 2008, working in Shanghai City, China. At Procter & Gamble, Chen Wang oversees various brand strategies and market penetration efforts.
Title
Chen Wang holds the title of Marketing Director at Procter & Gamble. His role involves significant responsibilities in leading marketing initiatives and brand development projects within the company.
Previous Roles in Coca Cola and Procter & Gamble
Before his current role, Chen Wang worked at Coca Cola Industry (China) Ltd as a Brand Manager from 2006 to 2008. Prior to that, he served as Assistant Brand Manager at Procter & Gamble from 2003 to 2006, where he gained valuable experience in brand management in GuangZhou.
Education and Expertise
Chen Wang graduated from Peking University, where he completed a Master's degree in Marketing from Guanghua School of Management between 2001 and 2003. He also holds a Bachelor's degree in Marketing from the same institution. His education has provided him with a strong foundation in marketing principles and strategies.
Notable Marketing Projects
Chen Wang has directed several key marketing initiatives. He led the design initiative for Tide in China, focusing on market-specific strategies. He also served as the Market Director for Gillette for seven years, where he oversaw brand strategy and market penetration. Additionally, he directed the OLAY Brand Franchise marketing efforts, contributing significantly to the brand's growth and market presence.