Chidchanok(kaimook) Amornmanus
About Chidchanok(kaimook) Amornmanus
Chidchanok (Kaimook) Amornmanus is a Senior Brand Manager at Procter & Gamble, specializing in digital marketing strategies and customer engagement for Tide Regional in Singapore.
Senior Brand Manager Tide Regional at Procter & Gamble
Chidchanok(kaimook) Amornmanus is currently serving as the Senior Brand Manager for Tide Regional at Procter & Gamble, a role she has held since 2021. Based in Singapore, she is responsible for developing and executing digital marketing strategies for Tide across multiple online platforms, leveraging data-driven insights to optimize marketing campaigns, and designing customer journeys to enhance brand engagement and loyalty. Chidchanok has a strong commitment to using technology to shape future customer communication strategies.
Previous Roles at Procter & Gamble
Before her current position, Chidchanok held several roles at Procter & Gamble. From 2019 to 2021, she was the Senior Brand Manager for Downy Thailand, where she managed brand marketing efforts. Prior to that, she served as the Assistant Brand Manager for E-commerce and Ambi Pur Thailand from 2018 to 2019. In these roles, she gained extensive experience in brand management and marketing, contributing to the company's growth in various regions.
Early Career and Internships
Chidchanok's early career includes a series of internships and roles that provided her with a broad base of marketing and business development experience. In 2015, she worked as a Business Development Intern at dFusion Interactive, followed by a stint as a Brand Marketing Intern at Pomelo Fashion in 2016. She also served as the President of External PR for Banshi CU Expo in 2016 for two months and was the Vice President of Marketing and Public Relations for the Chulalongkorn Alumni Mentorship Program (ChAMP) from 2014 to 2015.
Education Background
Chidchanok holds a Bachelor of Business Administration (B.B.A.) in Marketing from Chulalongkorn University, which she completed between 2014 and 2017. Additionally, she has certificates in Chinese Language and Literature from Jinan University, obtained in 2014, and in English for Business from Bournemouth and Poole College, completed in 2013. She completed her secondary education at Triam Udom Suksa School, specializing in Applied Sciences, graduating in 2013.
Expertise in Marketing and Customer Engagement
Chidchanok specializes in designing effective customer journeys to enhance brand engagement and loyalty, and she focuses on leveraging data-driven insights to improve marketing campaigns. She believes in the transformative power of technology in shaping future customer communication strategies, making her a key player in driving digital innovation within her roles at Procter & Gamble.