Cyndi Beltran
About Cyndi Beltran
Cyndi Beltran is a Senior Growth Analyst at Procter & Gamble with extensive experience in data analytics and marketing.
Company
Cyndi Beltran is currently employed at Procter & Gamble as a Senior Growth Analyst. She has been with the company since 2021, based in Fayetteville, Arkansas.
Previous Positions
Prior to her current role at Procter & Gamble, Cyndi Beltran worked at J.B. Hunt Transport Services, Inc as a Data Analytics Marketing Manager from 2019 to 2021. She also held various positions at Inmar Intelligence, including Data Analyst and Senior Campaign Coordinator, Community, from 2016 to 2019. Additionally, she served as a Client Services/ Community Team Intern at Collective Bias in 2016, and worked as a Seafood Expert at Red Lobster from 2013 to 2019.
Education and Expertise
Cyndi Beltran attained her Bachelor of Arts in Communication and Media Studies with a minor in Political Science from the University of Arkansas, where she studied from 2014 to 2016. She also holds an Associate of Arts in Communication and Media Studies from NorthWest Arkansas Community College, completed in 2014. She developed technical skills in data science concepts, SQL, R, and Python during her career. Beltran's expertise extends to analyzing influencer marketing and user-generated content in CPG marketing activations, and utilizing open-source technology for data storytelling and actionable insights.
Background and Technical Skills
Cyndi Beltran has a strong background in managing and analyzing large business operational and transactional datasets. She has developed advanced technical skills including proficiency in SQL, R, and Python. Beltran approaches data-driven analytical projects with a focus on media research, industry insights, and industry benchmarking. Her experience spans across various roles in data analytics and marketing, where she leverages data to provide holistic insights into platform users, customers, and products.
Early Career
Cyndi Beltran began her career with an internship at Collective Bias and worked as a Seafood Expert at Red Lobster. Her early career also includes her role at Inmar Intelligence, where she transitioned from a Senior Campaign Coordinator to a Data Analyst. These experiences provided her with a diverse foundation in various sectors, contributing to her analytical expertise in marketing and data science.