Edoardo Porciani
About Edoardo Porciani
Edoardo Porciani is a National Account Manager - Discounters at Procter & Gamble, managing a portfolio of over 1,200 stores and developing business strategies for P&G Italy brands.
Company
Edoardo Porciani is currently employed at Procter & Gamble. Procter & Gamble, commonly known as P&G, is a multinational consumer goods corporation specializing in a wide range of personal health, consumer health, and hygiene products. Edoardo serves as the National Account Manager for the Discounters channel, managing a significant portfolio and developing business strategies for various brands.
Title
Edoardo Porciani holds the title of National Account Manager - Discounters at Procter & Gamble. In this role, he is responsible for overseeing and managing relationships with discount retailers, ensuring the optimal performance of the company's brands within this high-volume channel.
Education and Expertise
Edoardo Porciani has an extensive educational background that contributes to his expertise in sales and management. He earned his Master of Business Administration (MBA) from IPADE Business School in 2019. Additionally, he holds a Master of Science (MS) in Management from Bocconi University, which he completed in 2019. Prior to this, Edoardo achieved a Bachelor of Business Administration (BBA) from BI Norwegian Business School in 2016 and a Bachelor's degree in Management, Business and Administration from Bocconi University in 2017. His high school education was completed at Scuole Pie Fiorentine, where he achieved a Scientific High School Diploma.
Professional Background
Edoardo Porciani has a varied professional background with experience in multiple roles. His career at Procter & Gamble began as a Sales Analyst in 2020, followed by his position as Key Account Manager in the Rome Area, Latium, Italy in 2020, a role he held until 2021. He currently works as the National Account Manager - Discounters. Before joining P&G, Edoardo worked as a Sales & Marketing Intern at NN Investment Partners in Milan, Italy in 2018. Earlier in his career, he served as a Member of Parliament at Regione Toscana, Parlamento Regionale degli Studenti in Florence, Italy from 2013 to 2014.
Roles and Responsibilities at Procter & Gamble
As the National Account Manager for Discounters at Procter & Gamble, Edoardo Porciani is tasked with managing a portfolio of over 1,200 stores in the Discounter channel and an additional 160 stores under a regional Coop banner. His responsibilities include developing and implementing business strategies, organizing promotions, and curating product assortments for all P&G Italy brands within his customer portfolio. His role is crucial for driving the company's performance in the discount retail segment.