Elsie Urdaneta
About Elsie Urdaneta
Elsie Urdaneta is the Director of R&D Fragrance Development, Global Fabric & Home Care at Procter & Gamble, with extensive experience in innovation strategies and managing diverse teams.
Company
Elsie Urdaneta currently works at Procter & Gamble as the Director of R&D Fragrance Development for Global Fabric & Home Care. She has been with the company since 2020, based in Cincinnati, Ohio, United States. She has previously held several leadership positions within Procter & Gamble in various locations including the Caracas Area in Venezuela and Cali, Colombia.
Title
Elsie Urdaneta holds the title of Director of R&D Fragrance Development in Global Fabric & Home Care at Procter & Gamble. She spearheads fragrance development initiatives and strategy within the Global Fabric & Home Care segment of the company.
Education and Expertise
Elsie Urdaneta earned a Doctor of Philosophy (PhD) in Materials Science & Engineering from the University of Pennsylvania from 1988 to 1993. She also holds a Bachelor of Science (BS) in Materials Science & Engineering from Universidad Simón Bolívar, where she studied from 1983 to 1988. Her education provides a strong foundation in materials science, which has been crucial in her various roles in research and development.
Background
Elsie Urdaneta has over two decades of experience in research and development across multiple regions including North America, Latin America, Greater Europe, and Japan. She has held several key roles at Procter & Gamble, starting as an Engineer in Caracas, Venezuela, and progressing to more senior positions over time. Her career has included significant experience in both regulated and non-regulated business environments.
Achievements
Elsie Urdaneta is known for her strong focus on developing and implementing innovation strategies that contribute to business growth and capability innovation. She has extensive experience managing global teams and projects, aided by her fluency in both Spanish and English. She emphasizes the importance of strategic supplier relationships and has a passion for driving innovation and people development.