Emiliano Zamperoni
About Emiliano Zamperoni
Emiliano Zamperoni is the Senior Brand Director at Procter & Gamble for Grooming Greater China, overseeing brands like Gillette, Braun, and Venus. He has a background in managerial engineering and has led significant brand initiatives and e-commerce operations.
Company
Currently, Emiliano Zamperoni is working at Procter & Gamble. He holds the position of Senior Brand Director for Grooming Greater China, managing major brands such as Gillette, Braun, and Venus. In this role, he is based in Shanghai, China, and has been with Procter & Gamble since 2009.
Previous Experience at De' Longhi France
Before joining Procter & Gamble, Emiliano Zamperoni worked at De' Longhi France as a Logistic Project Manager. He held this position from 2007 to 2009. His responsibilities in this role likely involved overseeing logistics projects and ensuring the efficient operation of supply chain processes.
Education and Expertise
Emiliano Zamperoni's educational background includes a Master's Degree in Managerial Engineering from Università degli Studi di Padova, completed from 2005 to 2007. He also earned a First Level degree in Managerial Engineering from the same university, from 2002 to 2005. His education has equipped him with strong managerial and engineering skills, contributing to his expertise in brand management and innovation.
Achievements in Brand Development
Emiliano Zamperoni is notable for creating the King C Gillette brand and the Gillette global esports program. He also ideated the first Gillette Collabs and launched the 'Gillette the best a man can be' campaign. These initiatives highlight his ability to innovate within the grooming sector and drive brand engagement and recognition on a global scale.
Leadership and E-Commerce Operations
At Procter & Gamble, Emiliano Zamperoni leads a team of over 20 people in brand building for Braun, Gillette, and Venus. He heads B2C e-commerce operations as well as media and social selling operations on TikTok for the female portfolio. His leadership extends to new product development and innovation design within the grooming sector.