Franny Lui
About Franny Lui
Franny Lui is a Brand Manager at Procter & Gamble in China, with extensive experience in marketing and brand management.
Current Role at Procter & Gamble
Franny Lui currently serves as a Brand Manager at Procter & Gamble in China. She has held this position since 2010, focusing on the company's haircare segment. Her role includes overseeing the go-to-market delivery for premium-tier products and managing responsibilities such as new organization formation and counter design.
Past Positions at Procter & Gamble
Before becoming a Brand Manager, Franny Lui worked as an Assistant Brand Manager at Procter & Gamble from 2006 to 2009 in China. During her tenure, she contributed to various brand strategies and facilitated the growth of P&G's product portfolio in the region.
Role at Flare Communications
From 2004 to 2006, Franny Lui held the position of PR Account Executive at Flare Communications in Hong Kong. In this role, she managed public relations activities and client communications, gaining valuable experience in the PR domain.
Educational Background in Marketing
Franny Lui earned her Bachelor of Business Administration (BBA) in Marketing from The Chinese University of Hong Kong, attending from 2001 to 2004. Her academic background laid a solid foundation for her career in brand management and marketing.
Leadership in New Business Development
Franny Lui played a pivotal role in leading new business development for P&G Greater China Haircare, the company's largest business in Asia. She has been actively involved in identifying whitespace opportunities and developing portfolio strategies for future brand propositions.
Collaboration with P&G Haircare Global President
In a notable collaboration, Franny Lui worked directly with the P&G Haircare Global President on a recent new brand launch. This experience highlights her strategic acumen and her capability to handle high-level partnerships and initiatives within the company.