Giorgia Arfelli
About Giorgia Arfelli
Giorgia Arfelli is a Brand Manager at Procter & Gamble, overseeing Discreet and Naturella Liners. She has a background in international management and has held various roles in brand management and research.
Current Position at Procter & Gamble
Giorgia Arfelli currently holds the position of Brand Manager for Discreet and Naturella Liners at Procter & Gamble. She has been performing this role since 2021, based in Ginevra, Svizzera. Her responsibilities include managing the innovation pipeline, leading performance analysis for brand initiatives, executing marketing plans, designing regional strategies, and conducting market and competitor analyses specific to the Discreet and Naturella Liners brands.
Past Experience at Procter & Gamble
Prior to her current role, Giorgia Arfelli served as an intern in Brand Management at Procter & Gamble from 2020 to 2021, also in Ginevra, Svizzera. During her internship, she gained valuable experience in brand management that later assisted her transition into her current role as Brand Manager.
Work Experience at Deliveroo and Umami srl
Giorgia Arfelli worked as an External Researcher at Deliveroo for three months in 2019, based in Milano, Italia. Before that, she served as an Executive Secretary at Umami srl for five months in 2018, based in San Giovanni in Persiceto. These roles helped her build a strong foundation in various aspects of business and management.
Educational Background
Giorgia Arfelli has an extensive educational background. She studied at Universidad La Salle México, obtaining a certificate in MIEX International Management in 2019. She also attended ICN Business School and Università di Bologna, where she achieved a Master's degree in International Management from 2018 to 2020. Additionally, she participated in an Erasmus program at Université libre de Bruxelles from 2016 to 2017 and holds a Bachelor's degree in International Development and Cooperation from Università di Bologna, completed in 2018.