Graham Mills
About Graham Mills
Graham Mills is the Brand/Guest Engagement Lead & Sr. Brand Director at Procter & Gamble's Target Team, specializing in transforming work processes and optimizing media and marketing management systems.
Company
Graham Mills currently works at Procter & Gamble as the Brand/Guest Engagement Lead & Sr. Brand Director on the Procter & Gamble Target Team. Procter & Gamble, headquartered in Cincinnati, Ohio, is a multinational consumer goods corporation.
Title
Graham Mills holds the position of Brand/Guest Engagement Lead & Sr. Brand Director at Procter & Gamble. In this role, he spearheads efforts to enhance guest engagement strategies and leads a team tasked with delivering analytics and insights for the benefit of Target's guests.
Professional Background at Procter & Gamble
Graham Mills' career at Procter & Gamble spans several notable roles. From 2018 to 2021, he served as the Global Lead & Sr. Brand Director, Media Services in Cincinnati, Ohio. Prior to that, he was the Global Design Leader & Sr. Brand Director for Consumer & Brand Analytics Transformation from 2015 to 2018. He also held the position of Gillette Global Franchise Sr. Brand Director, focusing on consumer strategy, analytics, and insights from 2011 to 2015 in the Greater Boston Area. His earlier roles include Global Body Care Sr. Director, Brand Franchise Group from 2008 to 2011 and North America Drug/Discounter Retail Channels, Analytics & Insights Director from 2006 to 2008, all based in Cincinnati, Ohio.
Education and Expertise
Graham Mills received an MBA in Business Economics from Indiana University - Kelley School of Business, graduating in 2006. He also holds a BBA in Marketing from the University of Michigan - Stephen M. Ross School of Business, completed in 1998. His academic background laid a strong foundation for his expertise in retail and consumer insights, as well as his proficiency in business analytics and marketing strategies.
Achievements in Analytics and Insights
At Procter & Gamble, Graham Mills led the development of a world-class data and analytic ecosystem aimed at fueling business growth. His leadership extended to directing an Enterprise Analytics & Insights Team, which delivers breakthrough insights that benefit Procter & Gamble and Target. His work is characterized by a specialization in transforming work processes and optimizing media and marketing management systems.