Helen Johnson
About Helen Johnson
Helen Johnson is a Senior Brand Director specializing in Commerce Marketing, with extensive experience in integrating brand strategies with retail execution.
Title
Helen Johnson holds the title of Senior Brand Director with a focus on Commerce Marketing. She has been fulfilling this role since 2019 in London, England, United Kingdom.
Professional Background
Helen Johnson has an extensive background in brand direction and commerce marketing. She worked as Senior Brand Director for the UK and Ireland Skincare and Shopper Marketing from 2017 to 2019. Prior to that, she was the Senior Brand Director for Global Tesco between 2015 and 2016. Her career also includes roles such as Brand Director for Haircare, Colour & Style from 2012 to 2015, Business Leader Oral B UK and Ire from 2010 to 2012, and Business Leader for Braun from 2009 to 2010. Additionally, Helen spent five years from 2004 to 2009 as an Assistant Brand Manager handling fragrances and haircare in both the United Kingdom and Germany.
Education and Expertise
Helen Johnson studied at ESB Reutlingen in Germany and Lancaster University in the UK. She studied Management and achieved a degree in International Management and German. Her educational background complements her professional roles by providing a solid foundation in managing brand strategies and international markets.
Commerce Marketing Expertise
Helen Johnson's career highlights her extensive experience in commerce marketing. She is known for integrating brand strategies with retail execution, ensuring robust brand presence in various trade channels. Her expertise spans both global and local markets, making her a versatile leader in the field.
Geographical Market Experience
Throughout her career, Helen Johnson has managed brand strategies across diverse geographical markets. Her roles have taken her through various regions including the United Kingdom and Germany, showcasing her ability to adapt and thrive in different market environments.